Published 10 September 2019 • 28 minutes, 33 seconds
It’s sometimes far too easy to get caught up in the idea that when we create something as indies, it’s for other people, but that doesn’t need to be the case. Alice, Curtis and Jelly discuss their own approach to starting new things, and why it’s sometimes worthwhile.
Growing our products and acquiring new users is something that most indies aren’t particularly good at, but it’s a significant factor in achieving success in the App Store. Alice, Curtis and Jelly take a look at their own approaches to growth, why they’ve worked out—or not, as the case may be—and why you would want to be intentional about your growth.
Long time friend of the show, Aleen Simms, joins our trio to talk about her upcoming project, App Launch Map, and how it helps define basic strategies for successfully launching an app on the App Store.
Alice is the co-creator of Gus on the Go, a series of language learning apps for young kids. She focuses on developing educational content, business development and devising a marketing strategy on an indie budget.
In a former life (i.e. pre-kids), Alice and her husband used to run a fun food photography blog: eataduckimust.com. These days, they dream of raising their boys to be globe-trotting polyglots… but will also just settle for them becoming adventurous eaters.