15: Speaking to the Press
Published 5 December 2017 • Hosted by Alice Zhao, Curtis Herbert and Daniel “Jelly” Farrelly
Managing press is an important part of creating products, especially around releases. Alice, Curtis and Jelly discuss speaking with the press, the resources they make available, and what they really need to be doing to improve their respective approaches.
|00:00:24||Do you have any aspirational media goals?|
|00:05:13||What are you doing to achieve your aspirations?|
|00:14:11||Do you have a press kit?|
|00:17:51||What should you be doing to improve your press?|