Independence

Pants optional.

  • Every other Tuesday
  • Averages around 33 minutes

42: Freemium

Published 18 December 2018 Hosted by Alice Zhao, Curtis Herbert and Daniel “Jelly” Farrelly

If you’re selling apps, odds are you’re going to go down the freemium route: offering the app for free, but charging for something within the app itself. Of course, this business model comes with a whole bunch of ins and outs that you have to navigate if you want to succeed, so Alice, Curtis and Jelly look at how they’ve managed their apps, what’s worked for them, and what’s failed miserably.

Episode Chapters

Start Time Title
00:00:00Introductions
00:01:28What has your experience been making freemium apps?
00:13:52What are you doing to increase your conversion rate?
00:36:03Wrap-up

Download Audio (17.26 MB)