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45: Launching an App

Published 29 January 2019 Hosted by Alice Zhao, Curtis Herbert, Daniel “Jelly” Farrelly, Heidi Helen Pilypas and Ish Shabazz

There’s a lot that goes on when launching a new app: marketing, feedback… and watching the sales chart desperately hoping that things go according to plan. Heidi Helen Pilypas and Ish Shabazz join the show to talk about the recent launch of Capsicum, along with all the excitement and horror that ensued.

Episode Chapters

Start Time Title
00:00:42Where did the name come from?
00:03:02What is Capsicum?
00:04:51How did you settle on subscriptions as your business model?
00:11:17How did you prepare in the lead up to your launch?
00:19:45How much did Capsicum's design affect the reception of the app?
00:22:11How did you handle bugs and other feedback post-launch?
00:32:09What advice do you have for people launching apps in the future?

Download Audio (16.40 MB)

Show Notes