Independence

Pants optional.

  • Every other Tuesday
  • Averages around 31 minutes

31: Working Long Hours

Published 17 July 2018 • 31 minutes, 47 seconds

Sometimes it can be really easy to work through a day and then keep it going until late at night, either because we love what we’re doing, or because we’re feeling pressure to succeed. Alice, Curtis and Jelly look at their own tendencies to put in the extra hours, and how it affects their overall balance in the long term.

30: Scheduling

Published 3 July 2018 • 37 minutes, 58 seconds

Every one approaches their day just a little differently. From how you plan your upcoming months (and years) of work, all the way down to managing your day-to-day approach, the way you plan your work is going to affect how you actually do your work. Alice, Curtis and Jelly look at each of their approaches, explain why it works for them, and look at what they’ve learned about how they schedule things over the years.

29: Financial Planning

Published 19 June 2018 • 36 minutes, 8 seconds

Even as an indie, you’ll find that you need to make a bunch of decisions around what you do with the money you make: do you reinvest it right back into the business, or do you take the money and run? Alice, Jelly and Curtis look at the individual—and very, very different—approaches they each take, and find that the answer isn’t as easy as just one or the other.

28: Marketing

Published 5 June 2018 • 32 minutes, 43 seconds

Every app is different, and the approach to marketing that app is different too. From word of mouth, to building communities, our hosts discuss their own experiences with marketing their apps and how it’s changed over time.

27: Ask Us Anything (2018)

Published 22 May 2018 • 38 minutes, 32 seconds

Independence is one year old! For the inaugural birthday episode, our intrepid hosts answer your questions. They finally reveal how they optimise for App Store search, the doubts they’ve faced on the road to being an indie, and which of them you want to keep your phone away from prior to finding yourself stranded on a desert island.

26: Losing Control

Published 8 May 2018 • 28 minutes, 11 seconds

There’s nothing scarier than losing control, especially when it comes to the things you’ve worked so hard to achieve. Our three hosts recount some of the times they’ve lost control (or had their hand forced), what they did to recover, and what they managed to learn from the experience.

25: Fixing Bugs

Published 24 April 2018 • 30 minutes, 10 seconds

We all make mistakes, and Curtis is no exception. He recently shipped a bug, which got him thinking about how he, Alice, and Jelly approach the QA aspect of creating and shipping apps, and how to avoid doing so, if at all possible.

24: Minimum Viable Product

Published 10 April 2018 • 33 minutes, 59 seconds

Getting from idea to a minimum viable product is difficult, because it’s all about knowing what to ship, and making the right decisions early on. Alice is about to start the journey for the third time, so she asks Curtis and Jelly how their first submissions went, and what they feel like they learned from the process.

23: Pricing

Published 27 March 2018 • 34 minutes, 20 seconds

As it turns out, Jelly has been thinking a lot about his pricing lately. He really can’t figure it out, so he calls upon Alice and Curtis for answers. What’s the right approach? How do you come up with a sustainable model that works for your market? Is it really alright to experiment with pricing? Our three hosts look at the ins and outs of pricing as an indie, and how to literally value your work.

22: Feature Creep

Published 13 March 2018 • 29 minutes, 29 seconds

Avoiding bloat in a long-term project can be difficult, and it could make you wonder whether you should even continue improving a product at all. Curtis is certainly questioning whether he’s reached that point with his app, so he, Alice, and Jelly talk it through to figure out whether spending all of your time on one project is healthy, and when you should just call it a day.